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TORONTO, Sept. 29, 2021 /CNW/ – Red Light Oregon, Inc. (“Red Light Oregon”), a 50/50 joint venture of Halo Collective Inc. (“Halo”) (NEO: HALO) (OTC: HCANF) (FSE: A9KN) and Red Light Holland Corp. (“Red Light Holland”) (CSE: TRIP) (FSE: 4YX) (OTC: TRUFF) (“Red Light Holland”), today announced preliminary findings from a statistically significant and representative market study of Oregon adults. The market research study (the “Market Research Study”) aimed to gather insights on the likely beneficiaries of Measure 109 and the legalization of Psilocybin Services by the Oregon Health Authority for adults in Oregon and help support the Oregon Psilocybin Advisory Board (OPAB) and health officials in making data-informed regulations.
The market research utilized an online survey with 13 questions answered by 473 Oregonians. Data Insights Platform powered the survey to ensure accurate quota sampling. Data scientist Alicia Chen analyzed the data.
Some initial data from the Market Research Study has uncovered:
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86% of adults interested in Psilocybin Services are interested in microdosing.
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49% of those interested in Psilocybin Services are interested in outcomes such as increasing creativity (35%), exploring their mind (29%), and exploring spirituality (29%).
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Oregonians who are not interested in Psilocybin Services because they don’t want to pay for them list their largest concern is supporting Big Pharma.
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84% of those interested in Psilocybin Services are interested in outcomes to help with their mental health.
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While nearly half of all adults (49%) are interested in paying for Psilocybin Services, 37% of adults do not know what psilocybin is. In addition, women, people who have not completed a college degree, and Asian minorities are less likely to understand what psilocybin is.
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On average, people would like to pay around $100 for a psilocybin therapy session and approximately $50 for a microdosing session. However, there is a significant difference between those in lower-income brackets and higher-income brackets ($93 vs. $223, respectively).
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A trend shows that younger adults are more interested in microdosing than Boomers (94% Gen Z, 74% Boomers), although it did not reach statistical significance in the sample size.
Based on this data, Red Light Oregon has:
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Launched a community outreach program to educate the public and health care providers about the latest scientific research around psilocybin and the opportunities of Measure 109. Red Light Oregon will be focusing on reaching out to underserved populations, as seen in the data, which have not had the privilege to be exposed to the potential benefits of psilocybin. The program will utilize…
Read More: Halo Collective Announces Initial Results From Red Light Oregon